Privacy Policy
Effective Date: July 16, 2026
Spur of the Moment Ranch (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal data of our website visitors (“you,” “your,” or “user”). This Privacy Policy describes how we collect, use, store, and disclose your personal and routing information when you visit `spurofthemomentranch.org` (the “Website”).
IMPORTANT NOTICE FOR CALIFORNIA RESIDENTS:
If you access this Website from California, your use of this Website is subject to your express, prior, and opt-in consent to our data collection practices, including tracking technologies, cookies, and routing metadata collection, as detailed below. If you do not consent, you must immediately disable cookies in your browser settings, reject cookies via our Consent Banner, or cease using the Website.
1. Information We Collect and How We Collect It
We collect information directly from you when you interact with our Website, as well as automatically through digital technology as you navigate our pages.
A. Information You Voluntarily Provide
Contact Information: When you book a cabin, register, submit a form, or contact us, we collect your name, email address, physical mailing address, phone number, and any details you provide in your inquiry.
Transaction and Billing Data: All credit card and payment processing is handled through secure, third-party PCI-DSS compliant payment gateways. Your credit card information is encrypted using Secure Socket Layer (SSL) technology and is **never** stored on our servers.
B. Information Automatically Collected (Routing and Metadata Disclosures)
To facilitate your electronic connection to our Website, our servers automatically read and record certain routing, signaling, and addressing information transmitted by your browser or device. This is a technical requirement of the internet’s infrastructure and is used solely to establish, maintain, secure, and optimize your connection. This data includes:
Internet Protocol (IP) Address: Used to route web page data to your device.
Device & Browser Metadata: Browser type, device type, operating system, and language settings.
Routing & Usage Data: Date and time of your visit, referring/exit URLs, pages viewed, and navigation paths.
> Statutory Notice & Consent Regarding “Pen Registers” and “Trap and Trace” Technologies:
Under certain interpretations of California law, the software, cookies, and server scripts that automatically read, decode, or record routing metadata (such as your IP address and browser type) to deliver our website content could be characterized as digital “pen registers” or “trap and trace” processes.
By utilizing this Website, clicking “Accept” on our Cookie Consent Banner, or continuing to browse after being presented with our cookie disclosures, you provide your **prior, explicit, and affirmative consent** for us to install, use, and operate these routing and signaling processes on your device. We use this data exclusively to:
1. Operate, maintain, test, and deliver our electronic communication services;
2. Protect our rights, property, and security; and
3. Prevent fraud, abuse, or unauthorized access to our systems.
2. Tracking Technologies, Cookies, and Third-Party Pixels
Our Website utilizes “cookies,” web beacons, and tracking pixels (such as Google Analytics and other analytics/advertising tools) to measure Website performance, optimize your booking experience, and deliver relevant advertisements.
Analytics and Optimization: We use analytics tools to help us analyze how visitors use our Website. These tools collect routing and behavioral data. They do not intercept the “contents” of any private communications.
Marketing and Advertising Networks: We may partner with third-party advertising networks to display targeted ads on other websites based on your visit to ours. These partners utilize cookies and pixels to collect device identifiers.
Strict Vendor Limitations: We contractually require our technology vendors and service providers to process your personal data and routing metadata strictly on our behalf. They are prohibited from using, retaining, or disclosing your information for any secondary commercial purposes or for their own independent data profiling.
3. Prior, Explicit Consent and Opt-Out Mechanisms
Cookie Consent Banner: We deploy an active Cookie Consent Management Banner. **No non-essential cookies, tracking pixels, or third-party analytic scripts will “fire” or collect your data until you have affirmatively clicked “Accept” or made your preferences known.**
How to Opt-Out: You can control, block, or delete cookies at any time through your browser’s settings. You may also opt-out of targeted advertising networks by visiting [Network Advertising Initiative Opt-Out](https://optout.networkadvertising.org/) or [Digital Advertising Alliance](https://optout.aboutads.info/).
Do Not Track (DNT) and Global Privacy Control (GPC): Some browsers send “Do Not Track” signals. Because there is no industry-wide consensus on how to interpret these, our Website does not currently respond to automated DNT signals unless required by law. However, we do recognize and honor Global Privacy Control (GPC) opt-out preference signals when received from your browser.
4. Legal Compliance and Jurisdictional Protections
A. Out-of-State Jurisdiction and Governing Law
Spur of the Moment Ranch is located in Mountain, Wisconsin. This Website is operated, hosted, and maintained in the State of Wisconsin. By accessing this Website, you agree that any disputes, claims, or causes of action arising out of this Privacy Policy, your use of the Website, or any alleged statutory privacy violations (including CIPA claims) shall be governed by the laws of the State of Wisconsin, without regard to conflict of law principles.
B. Mandatory Arbitration and Venue Selection
You agree that any and all disputes arising from your use of this Website or this Privacy Policy shall be resolved solely through binding, individual arbitration under the rules of the American Arbitration Association (AAA), to be held in Wisconsin. You hereby waive your right to participate in any class action lawsuit, representative action, or class-wide arbitration.
C. COPPA Compliance (Children’s Privacy)
Our Website is intended solely for individuals who are at least 13 years old. We do not knowingly collect personal information from children under 13. If we discover we have inadvertently collected such data, we will delete it immediately.
5. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Spur of the Moment Ranch
14221 Helen Ln
Mountain, WI 54149
Phone: (800) 644-8783
Email: [email protected]